search marketing

So, What is SEO, Anyway?

What is church SEO?
Written by Kurt Steinbrueck

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What is SEO?

We’re asked that question often. Along with “What does SEO mean?” “What is search engine optimization?” And “What is church SEO?”

The quick answer is, SEO, or Search Engine Optimization, is setting up your website so that it’s easily read and cataloged by the search engines and engaging in strategies that both tell search engines what your site is about and tell them that your website is important. All this allows your website to rank at the top of the search results for the keywords (search terms) related to your website and brings your website tons of traffic.

This begs the questions:

  • How do I make my site readable by the search engines?
  • How do I tell the search engines what your site is about?
  • How do I convince the search engines my website is important?

In this video I explain what SEO is and some of the strategies which can help you to optimize your website.

To summarize…


What is SEO? It’s search engine optimization, which is doing whatever is necessary to rank well for your targeted keywords. -Kurt Steinbrueck

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Check out other video posts in this series Church SEO Videos: Answers to Frequently Asked Questions.

And if you’d like to discuss church SEO or Christian SEO for your business, school or ministry, with one of our SEO experts, fill out the consultation request form below.

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  • What questions do you have about SEO?

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    About the author

    Kurt Steinbrueck

    Kurt Steinbrueck is the Director of Marketing Services with OurChurch.Com. He also serves on the leadership of Family of Christ Lutheran Church in Tampa, FL. You can find him on Google+ as .