Browsing: marketing

Google’s local search is getting smarter. They are on to some of the shady techniques some people were using to boost their local listings, like using a “virtual address” in the center of a city where they really have no presence.

Social media has become very popular with both individuals and organizations, but is your organization using social media right? There are good ways to use social media and there are ineffective ways. How can you be effective?

You have a website because you want it to accomplish something, converting people from visitors to customers, students, members, and so on. So, how can you get more of your visitors to convert? Here’s one simple way to increase conversions that you can do for free today.