New Research Points to Online Church & Evangelism Opportunities

A new study published on emarketer.com indicates “The anonymity of the Internet leads people to behave differently than they do face-to-face.”

OK, so that’s probably not a shock to most people, but I think some of the numbers are interesting.  The study found 49% of people feel they are better able to meet new people online and 32% “feel empowered to do something they wanted to do.”

Sure you could take that to mean people feel empowered to misbehave online, but it also indicates an opportunity to meet new people and have spiritual conversations with people who might be reluctant to do either in an offline setting.

What do you think?  Do the study results correlate with your personal experience?  Have you found people are more open to meeting you and having spiritual conversations with you online?  Do you see this study as further evidence of the opportunity to engage people with the gospel and online church who are reluctant to engage in the offline world?