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I’m very excited to announce that I’ll be leading a breakout session at this year’s Biola Digital conference June 4-6 at Biola University near Los Angeles. As the conference website states…
The biola.digital conference is designed to empower individuals with the vision, knowledge, and relationships necessary to be thoughtful stewards of digital technologies for the cause of Christ.
Join us as we gather together like-minded people around one primary goal: to understand how we can use digital technologies to accomplish the missions of our organizations. The conference will be organized around three tracks: Education, Strategy, and Theology.
My Session: Grand Central
In the last decade, the number of communications platforms has exploded. In addition to print and mass media, we now have websites, blogs, enewsletters, Facebook, Twitter, Google+ plus dozens of other smaller social networks and private social networks. What could be great new opportunities to connect people with your organization often becomes an overwhelming mess of chaos.
In my session titled, Grand Central: Making Your Website a Powerful Hub of Communication, Connection & Growth, I’m going to:
- Show you how to strategically organize all your organization’s communications channels so they all work together to help your organization achieve its mission.
- Teach you how to evaluate any communications platform (even those that haven’t been invented yet) to determine whether your organization should be using it or not.
- Provide you with the key elements of a successful website that attracts new people and inspires them towards ever-increasing levels of engagement.
It starts here, now
In the weeks leading up to the conference, I’ll be blogging about communications strategy and…
- Launching a survey so we can all get a better idea of what organizations are doing well, where they’re struggling and the most pressing communications strategy issues.
- Sharing some of the concepts I’ll be presenting in my session.
- Using your feedback and comments to refine my presentation, including possibly citing quotes and stories you post in comments.
So, what do you think of the conference? Will I see you there?
And what do you think of my topic? Does it resonate with you? Does it sound like it provides a compelling solution to a problem you’re struggling with?