Course 4: Search Engine Optimization

Lessons

4.1 Intro to Search Engine Optimization

 Congrats on completing Course 3: Web Pages!  At this point you should have your Homepage, About Page, and Contact Page customized and understand how to add and edit pages more pages in the future. That’s awesome! I’m excited for you! It’s good to have an attractive, informative website, but that doesn’t do you or […]

4.2 How to Integrate Google Analytics

   What is Google Analytics? Google Analytics is a free tool provided by Google that integrates with your website and provides very useful data about your visitors and their visits, such as how many people visited your website each day, where those visitors came from, and what pages on your website they’re visiting.  Why […]

4.3 How to Optimize Your Web Pages for Search

   You want your web pages to appear in the search results when people search Google for keywords related to your website, right? To help make that happen, it’s important to help Google and other search engines better understand what each page of your website is about by optimizing each page for search. We […]

4.4 SEO: Bonus Tips and Wrap-Up

   Great job completing the basic SEO training! As I said before, there are a lot more aspects to SEO than we have time to cover in this training.  Some of these things include: Keyword research Link building Regularly creating fresh, relevant content Creating, verifying, and optimizing local listings Getting reviews Ongoing monitoring and […]