Pay-Per-Click Banner Ads
BANNER Pay Per Click Advertising
(PPC advertising service)
Advertising Banner ads are shown at the top of the page on a rotating basis. Their dimensions are 468 x 60 pixels. They are often animated but they can also be static. Advertising banner ads can be purchased on a Pay-Per-Click (PPC) basis. PPC advertising services are some of the most valued advertisements because with pay per click advertising you only pay when someone actually clicks on your ad.
Here is an example of an animated banner ad: