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Susan K. Stewart, Trust Agent for Practical Inspirations.
Lofty sounding title, but a non-existent one. Or, at least, not a title that I can boost of. It’s not for me to confer on myself. But it is one for which I can strive for.
Trust Agent isn’t who or what you are. It is more of a state of being. It is a behavior. Brogan and Smith tell us that we don’t call ourselves Trust Agent. It’s a how we behave in relation to our friends and associates, and our competitors. Maybe, most importantly, in relation to our competitors.
We live in a culture that doesn’t trust those we know, certainly no trust at all for those we don’t know. We’ve become a cynical lot. Today, more than ever, trust is earned. And it takes radically different thinking.
To become known as a Trust Agent, we have to be other focused. We have to be willing to give, without even a sub-conscience notion of what we may gain. There will never be a degree or certification in Trust Agent.
The authors give us six characteristics/actions of Trust Agents; each of one will be covered in subsequent chapters. I won’t detail them here.
1. Make Your Own Game
2. One of Us
3. The Archimedes Effect
4. Agent Zero
5. Human Artist
6. Build An Army
Under laying these six items is Social Capital. Social Capital is like nailing that proverbial jelly to the proverbial tree. After reading the section, we know what it is but can’t quite describe. It is probably best described as a favor. The good we do for someone else will someday come back to us.
When we freely give, we freely receive.
As I read this chapter I came to the conclusion that the bottom line of becoming a Trust Agent is honesty.
Robert Scoble is mentioned as an example of someone who developed a strong level of trust. Why? Because he was honest about his company, Microsoft. I haven’t even read his blog and I like him based on the story told in this chapter. He may be someone I can trust.
The number one reason for not attending church is there are too many hypocrites. (This is from my unscientific survey taken as I’ve wandered through life.) What is really being said is there is no one I can trust because the people aren’t honest.
Christians should strive to be Trust Agents in and out of church. What we do to gain trust in the business world, we can do to gain trust in every part of our lives – even the spiritual part.
I came away from Chapter One thinking there’s more to being a Trust Agent then just how we build influence on the web. Do you think being a Trust Agent is for Internet presence only? What are some of the other areas in our lives where we need to become Trust Agents?
Susan K Stewart is a writer, speaker, mental health advocate, teacher, and homeschooler. She blogs at Blogs of Books.