web design

Your Secret Source of Website Testimonials

Written by Mark Steinbrueck

This month at OurChurch.com, we are talking about the importance of local, online reviews.  These reviews could be on Google, Yelp, Facebook, and the Better Business Bureau.  These reviews are great for helping encourage visitors to visit your website as well as helping your website’s search rankings.  But…

Is there another benefit to online reviews?

Recently we were working on a website where the organization wanted to have testimonials in multiple places on their homepage, as well as several internal pages on  their website.  The challenge was that they didn’t have enough testimonials to fill all the spots on their website.

We looked to Google… 

They had many great reviews in Google, all with testimonials.  Then it was just a matter of reading each review and determining which would be best for each place on their website.

If you are a church, you may ask, “Where is the best place on my website to put these testimonials?”

To help you with your church website design, below I have listed the…

Top 5 Pages for Church Testimonials

  1. Homepage:  Many websites designs include image sliders, content sliders, or testimonial sliders on their homepage.  It is great to have a few testimonials on the homepage for visitors to see when they first arrive to your website.  Include general testimonials about the church here.
  2. Children’s ministry homepage:  When parents go to the children’s section of the church website, they are interested in seeing information specifically about your children’s ministry.  Include children ministry specific testimonials here.
  3. Youth ministry homepage:  Just like the children’s ministry section, include youth ministry specific testimonials here.
  4. Bible study (small/life groups):  Include testimonials from life group members that talk to the importance of these group and how they help people as they go through the ups and downs of  life.
  5. Celebrate recovery, AA,  Grief ministry webpages:  Each of these ministries have a specific audience, sometimes who may not even attend the church.  Including ministry specific testimonials on these pages so visitors feel welcome and see the effectiveness of the ministry.

Don’t tell people about your church.  Let others tell people about your church through their testimonials.  – Mark Steinbrueck

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What other ways can you use online reviews on your website?  Post your comments and questions below.

If you are interested in discussing how we can help your church or ministry with a website, submit this free consultation here.

About the author

Mark Steinbrueck

Mark Steinbrueck is President and Co-founder of OurChurch.Com. He is a member of Generations Christian Church, a husband and father of 3. He is a huge Cardinals baseball fan and bleeds Garnet and Gold. Find on Google+.

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