Is SEO Important?

Summary of “Is SEO Important?”

SEO, or search engine optimization, is crucial for the success of your website.  This informative video by Mark and Kurt at OurChurch.Com, will tell you the three main reasons SEO is important.

1. Just because you have a website doesn’t mean people will be able to find it.
Studies have shown that 60-80% of people use search engines to find websites, and sometimes people will use a search engine even if they already know the name of the site they are looking for! If a search engine can find your site, then people will find your site.  If a search engine can’t find you site, then your site won’t be getting very many hits.  Search engines won’t know about your website unless you tell them how to find your site, how to rank your site, and what keywords to associate with your site.

2. People are finding your competition.
If search engines aren’t finding you and you are not ranking well, it not only means that people aren’t finding you, it also means that people are finding someone else.  Have you ever Googled something and nothing came up? Of course not.  And once people find someone else, they may stay with them and you may never have a chance to reach them again.  So, keep in mind that if you don’t rank well, there are lots of other websites and companies out there for people to choose from.

3.  Without SEO it will be difficult to achieve your goals.
Your organization has an important purpose, and you created your website to get others excited about your purpose and want to join you.  If people can’t find you, they will never know about your purpose, and your website is not helping you achieve your goals.

So check out this video to learn why SEO is important and then fill out the form below to request a free, no obligation consultation to make sure your website is Search Engine Optimal!

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Kurt Steinbrueck is the Director of Marketing Services with OurChurch.Com. He also serves on the leadership of Family of Christ Lutheran Church in Tampa, FL. You can find him on Google+ as .

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