Measuring Internet Advertising Effectiveness
One of the greatest advantages Internet marketing has over traditional media is the capacity to better measure results. OurChurch.Com assists its clients' in measuring the internet advertising effectiveness by providing real-time, detailed statistical reporting, which is available online at any time. This service lets clients view their increased online traffic provided by the on-line marketing service.
Advertisers* with OurChurch.Com have 24/7 access to statistical reports that show the following information:

This information is provided for the current month as well as for the previous month. Impressions purchased for the following two months are also shown.
At the bottom of the report you can view total impressions and clicks in the last seven days, plus a bar chart indicating the hourly breakdown.
You can see detailed statistics by simply clicking "Detailed Stats" beneath each ad. It includes the impressions and pageviews for each of the last seven
days for a specific ad.
Finally, you'll get a report of the daily statistics. This includes the impressions and clicks for a specific ad on a specific day, broken down by the hour. At the bottom of the report, the top 10 hosts that saw the ad are revealed.
See for yourself how easy it is to receive full details on how your advertising is doing and measure your website's increased online traffic. You can view a sample report in real time.
*Advertisers who purchase the on-line marketing service of Text Link Advertising and want to direct link to their website by bypassing OCC's ad tracking software will not be provided with click through statistics by OCC because they are bypassing OCC click tracking software.
Increase your internet advertising effectiveness. Order advertising services from OurChurch.Com today!
|